One of the biggest mistakes people make when they are eager to generate leads and secure sales is to engage in random tactics. For example, they compose a new email and fire it off to a bunch of prospects, or they pick up the phone and call some people who might be...
With effective content marketing, you can establish yourself as an authority in a particular subject/area and attract a steady stream of warm leads as a result. Dylis: Hi there, this is Dylis Guyan and welcome to The Inspired Selling Podcast. The place where business...
This blog post complements the Inspired Selling Podcast featuring Cathy Dunbabin. If you prefer listening to audio, check out the podcast here. If reading is more your thing, this post has got you covered with all the key points. About Cathy Dunbabin She’s been...
We all experience rejections early on in the sales process from time to time. But how we handle them is what defines us and dictates our ultimate success. Dylis: Hi there, this is Dylis Guyan and welcome to the Inspired Selling Podcast, the place where business owners...
Many businesses (quite rightly) have strategies in place to attract prospects and convert them into customers. But one area where lots of companies are leaving money on the table is customer retention. Consider these two statistics: It costs five times more to attract...
